The ACCELERATING PROFITABILITY
Audio Course for Small Businesses

Warning: These Strategies May Be Profit-Forming!


 

 

From: Liz Lynch

Chief Profit Officer for Growing Companies &
Creator of the Accelerating Profitability Audio Course

 


Have a promo code? Enter it here:

Dear Entrepreneur,

Starting your business was the easy part. If you're like most entrepreneurs, however, getting your company to increased profit levels year after year is proving much harder.

It's a myth that you need to reach a certain size or be in business for many years to start generating profits reliably. Well-managed companies can make money in any economy in any industry. Look at JetBlue -- profitable since its first year of operations and profitable today in a depressed economy even while the big guys struggle. Profitability is a MINDSET.

Before starting my profit advisory firm in 2000, I had spent my entire career at big, successful companies - Goldman Sachs, Disney, Booz Allen & Hamilton and Time Warner. I managed the P&L of a $100 million organization to record profitability through smart pricing strategies, creative sales incentive programs and vigilant expense management. Profitability is also a SKILLSET.

I took it for granted that every company had the desire, knowledge and resources to be profitable because that's how I was trained.

When I left the corporate world to work with smaller companies, I was astonished to find that profits were elusive. I later learned that undercapitalization is often not the cause, but a symptom, of struggling businesses. Entrepreneurs fail because they may know how to create a great product or service, but they don't know how to create a successful business. There's a very big difference.

That's why I created this program. My clients have seen profit increases of up to ten percentage points and hundreds of thousands of dollars in a single year. They're able to reinvest in their businesses, go into new product lines and build value in their company for an exit strategy.

You're about to discover those same no-nonsense ways to improve your profit margins, generate more cash and get your employees engaged in making more money for your company. No matter what kind of business you are in, this information applies to you, and is vital to your company's future.

You're going to save time, money and aggravation. You'll learn to fix the mistakes that are costing you thousands of dollars and avoid disastrous situations that your business may be vulnerable to.

 Insider Secrets To Growing a Profitable Business

According to the U.S. Small Business Administration, over 50% of businesses fail in the first year and 95% fail within the first five years. Even if you're past the five-year mark, you're probably not enjoying the wealth you deserve for all the work you've put in! Which is why I'm sure you'll boost your profits by thousands, tens of thousands and even hundreds of thousands of dollars once you know…

Ø The 11 ways to increase profit margins and keep more of the sales you make.

Ø What questions to ask to help you decide which combination of profit-building tactics is right for you.

Ø How to get around the four roadblocks to a successful profit improvement program.

Ø The fatal mistakes companies make in setting prices and the three areas you need to balance in order to set your price correctly.

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Pricing tactics you can use to raise demand for your product or service and maximize revenues.

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How to use strategic planning to free up more of your day-to-day management time and spend more time finding ways to grow your business.

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The four stages of strategic planning and the five keys to doing it successfully.

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How to tie individual goals of your employees to the overall vision, mission and strategic direction of your company so they know what they need to do every day.

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The danger of relying on anecdotes rather than analysis to manage your sales force.

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The analysis and tools you need to track sales performance and forecast sales and avoid nasty surprises at year-end.

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How open book management can help employees understand how their actions impact profitability, increase their accountability and tie their daily efforts to your firm's success.

Ø How to turn your employees from hired hands into business people.


Boost Profits and Increase the Value of Your Company

When you total up the missed opportunities to increase your prices, change money-losing business policies and stop unchecked spending in your company, you are probably wasting thousands of dollars per year. But if you're like me, you'll be more shocked to discover how easy it is to turn your situation around once I teach you…

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Why profitable sales volume is more important than maximum sales volume.

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How to make more money by raising perception of value rather than lowering price.

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How to handle a price increase with your customers and prospects.

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The five areas you need to analyze inside and outside your company to understand how to set a strategy that makes sense.

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The six critical components of an execution plan…what you need to figure out operationally before you launch your strategy.

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How to effectively monitor your progress against your strategic plan so you can make adjustments when necessary.

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What sales data you should be collecting to better track your sales performance and increase revenues.

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How to share management data with your employees and create a culture of profit achievement.

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How to more effectively communicate management and financial issues with your employees so they operate in the best interests of the company.

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The four steps needed to implement an open book management system successfully.



Save Many Sleepless Nights by Building Profit-Making Habits NOW

Starting a small business is always risky, and the chance of success is slim. But you'll never again be vulnerable when you know…

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Which financial metrics really matter (despite what your accountant says) and what you need to look at on a regular basis to ensure the health of your business.

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How to get your employees to watch the bottom line as closely as you do.

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A process to determine which products, services and customers are really contributing to your profits and which are draining them…and what to do about it.

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How to use your strategic plan as a communications tool to get your entire company moving in the same direction and speed and stop wasting resources.

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How to use consultants, outsourcers and other outsiders effectively…when to call them in and what they SHOULDN'T do.

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Common pricing mistakes that zap your profits needlessly.

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Techniques for developing a customer segmentation strategy to increase revenues.

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How to use analysis to set sales goals in a new business so your people know how much they have to sell and by when in order to reach breakeven.

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How to keep employees innovating more freely and allocating resources more sensibly. They'll make smarter decisions and take more ownership of their work.

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How to use open book management to motivate your employees…59% of workers in an Ernst & Young survey said they would be more motivated if they knew how their jobs helped the company make more money and 77% of managers agree.

This is just the tip of the iceberg! There's so much more, I couldn't possibly list it all here. And that's why I'm offering you my profit-boosting program on a completely risk-free basis. It's called Accelerating Profitability: Unlocking the Secrets to Intelligent Growth.

In 2003 I was invited to host a 13-week radio show on small business management for a new network called Business America Radio. I titled the program Analyze This and based the show's content on the knowledge I had gained over fifteen years working with some of the biggest, most successful companies in their industries and some of the most promising emerging ones.

I've seen first-hand how an analytical approach to running a business meant the difference between a breakthrough year and a barely breakeven one, between bonuses and bankruptcies. The best companies make important business moves based on information, using numbers and analysis to guide intuition. I've helped many make decisions about mergers & acquisitions, pricing strategies, and sales compensation and incentive programs, to name a few, and to implement systems and procedures to keep financial success on track.

Accelerating Profitability is a compilation of the six most valuable shows from the Analyze This radio show, bringing these critical business management concepts to a wider audience. You'll own every detail from my business management toolkit - fifteen years of experience, street smarts and practical thinking condensed into six CDs and a 120-page companion guide.

With this information, believe me, you'll build habits that will increase profits in your business not just for one year, but for every year thereafter. But just as important, you'll have the confidence, know-how and cash to take your company to the next level.

If you're like most entrepreneurs, growing your company is a means to a larger goal, not necessarily the end game. Maybe you want more time and money to take more vacations or spend more time with your family. Perhaps you want your role to evolve to more of a leader and less of a firefighter. Whatever you want, you can finally take the steps to get your business to its financial potential and support your life goals.

My Fifteen Years of Finance, Strategy and
Operations Experience Is Yours Risk-Free

Here's the best news of all: you made it here just in time to take advantage of an unprecedented offer:

Because I could take these CDs straight from my radio show and not have to re-record them, I saved a lot of money in studio time. Therefore, I can offer this entire six-CD package to you for LOW INTRODUCTORY PRICE of only $197, a bargain considering that my clients pay me thousands of dollars to work with them on the management issues covered in just ONE of the CDs.

Trust me, any ONE of the strategies on the six CDs will easily pay for the collection, or, you can return it for a refund (read the details of my guarantee below).

Finally, because I really want to help as many companies as possible, I'm going to throw in two exciting FREE BONUSES worth $300 to support your success. But I don't know how long I'll be able to offer them so hurry and place your order today:

Super Bonus #1– Strategic Planning Workbook
(a $50 value)

Strategic planning doesn't have to be a complex undertaking. When you have a step-by-step process in hand and know what questions to ask and what you need, you'll develop a sound plan that will take your company to the next level WHILE saving time, money and resources.

This workbook contains FIFTY pages of tips, articles, tools and templates to help you put your plan in motion. You'll learn how to evaluate receptivity to the strategic planning process in your organization, identify who should be involved, set a reasonable schedule, evaluate important strategic issues, define your company vision and mission, and write your plan.

This workbook will be sent to you as a PDF immediately after you place your order.

Super Bonus #2– 30-Minute Phone Consultation
(a $250 value)

In some instances, the insider secrets are so simple, you'll wonder why you haven't done them already. Perhaps all you needed to learn was a simple process to start executing. In other instances, you may have questions about how to apply some of the concepts to your specific business situation, and I'd be happy to speak with you about it.

This is a very valuable bonus since I take on only a limited number of clients at a time. Because I want to help you make your profit-boosting program successful, I will make room in my schedule for your free 30-minute consultation when you purchase this audio program.

Instructions on scheduling your consultation will be included with your package.

100% Money-Back One-Year Guarantee

I insist that you order Accelerating Profitability at my risk. That's why this program comes with a Risk-Free, 100% Money-Back Guarantee. There's absolutely NO RISK on your part. Why am I going to such great lengths?

Even though I've been helping businesses with finance, strategy and operations issues for fifteen years, I want you to feel absolutely certain that this program will work for your business.

So go ahead and order my fifteen years worth of profit-building secrets today. Take one full year to examine and use this profit improvement program. That's right. You have 365 days to put this valuable course to work in your business.

Listen to the CDs, read the companion guide, and profit from the information. Test the concepts for yourself…Try as many of the valuable tips as you like. Once you've used these strategies in your company, I'm confident you'll NEVER want to send it back.

If you try any one of the techniques - margin analysis, pricing strategy, sales analysis, strategic planning, open book management or goal monitoring -- and somehow fail to recoup your small investment through lower costs or higher revenues, you can return the entire program for an immediate 100% refund of your purchase price (less shipping and handling) right up to the final day of this 365-day guarantee!

One Final Bonus For Internet Customers Only!

I'll even include one extra bonus for my Internet customers. You can start learning how to increase profits in your business within 5 minutes after you order. I will send you Disc #1 of the Accelerating Profitability program via streaming audio. You can listen to it right from your computer or download it to your mp3 player.

Disc #1 is entitled Margin Secrets: Uncovering Opportunities to Improve the Bottom Line, and details eleven tactics you can use to improve profit margins in your company almost instantly.

These Profit Secrets Can Be Working For You In Just Five Minutes

If you order online using our secure server, our system will take you directly to the web page where you can access the Disc 1 streaming audio. You can listen to it now and start boosting profits right away, or you can wait for the whole program to arrive by Federal Express within a few days.

You'll also have instant access to your bonus Strategic Planning workbook in pdf format.

You won't find any program that takes such powerful and wide-ranging management concepts and boils them down into step-by-step processes that you can follow easily and make positive changes in your business in such a short amount of time. Textbooks are too academic, many business books don't go into enough detail, consultants can be expensive, and getting an MBA would just take too long and probably wouldn't help that much anyway (I have an MBA myself, so I know this is true!).

Four Ways To Place Your Risk-Free Order

  1. Online: If you have a promo code, please enter it at the top of this website page now. Otherwise, click here for the fastest way to order directly using our SECURE SERVER. Keep in mind that when you order online, we can email you the Disc 1 streaming audio within 5 minutes so you can start putting cash back into your business tomorrow (the complete CD collection and companion guide will still follow via Federal Express within 72 hours).

  2. By Phone: You can use your credit card and order by phone by calling (212) 812-4472.

  3. By Fax: Click here to print out an order form. Write in your credit card information, daytime phone number, billing and shipping address, and fax it to (212) 812-4472. Please sign your name in the Comments/Special Delivery Information box at the bottom of the form to confirm your order. If you have a promo code, please write it at the top of the order form before you fax it.

  4. By Mail: Click here to print out an order form. Write in your credit card information, daytime phone number, billing and shipping address, and mail it to 666 Greenwich Street #428, New York, NY 10014. Please sign your name in the Comments/Special Delivery Information box at the bottom of the form to confirm your order. If you have a promo code, please write it at the top of the order form before you mail it in.

Your order will be mailed to you via Federal Express as soon as it is processed, and we will email a tracking number so you know when to expect your package. Keep in mind that when you use our order form on our Secure Server, you will have access to the Disc 1 streaming audio and PDF of your bonus Strategic Planning Workbook within 5 minutes so you can start implementing the ideas and putting cash back into your business right away.

I look forward to getting a letter from you telling me how much your margins have grown and what you've decided to spend your thousands of dollars of extra profits on. Even though I get a lot of mail, please write to me. I'd love to hear your success story!

Sincerely,

Liz Lynch


P.S. Remember, I guarantee that if you use just one of the techniques I describe in Accelerating Profitability, it will pay for the collection; otherwise, you can return it for a prompt 100% refund.

P.P.S. If you don't order Accelerating Profitability right now, how will you learn to stop the activities that drain your profits, and start the habits that can build them? How much money might you lose before you start to make the necessary changes?

P.P.P.S. A very popular question from our clients outside the United States is "will these profit secrets work for those outside the U.S. (i.e., UK, Europe, Australia)?" This is a very valid question. I've worked on consulting projects in Europe and Asia and have found that running a successful, profitable business involves some universal techniques and strategies, many of which you'll find in the Accelerating Profitability program. However, if you are not fully satisfied with the information and how it applies to your country, just return the collection for a full refund.

You have nothing to lose ordering Accelerating Profitability, no matter what country you're in and you can take advantage of the massive discount if you act now.


We appreciate any comments or feedback. Click here to email us. We want to serve you better.

Produced by:

Liz Lynch Ltd.
666 Greenwich Street #428,
New York, NY 10014
212-812-4472
www.LizLynchLtd.com

Copyright 2004-2005 Liz Lynch

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